PGDM - Marketing
FOUNDER

   
   

Saint Kuriakose Elias Chavara, the founder of the religious congregation Carmelites of Mary Immaculate (C.M.I) is our role model and his vision is made manifest in our institution.

He has left his indelible marks in the spheres of education, social reform, media, culture and religious formation. India’s first indigenous religious congregation for  men, C.M.I was his brainchild. In 1831, along with the support of Fr. Thomas Palackal and Fr. Thomas Porukara, the C.M.I was established which sparked off a spiritual renovation in the Church.

PGDM - Marketing

 


 

Scope in PGDM Marketing


•  If you intend to pursue general management careers, then PGDM in Marketing is the major for you.


•  If you are interested in the media and entertainment, research, advertising, promotions and sales field, as well as in management consulting. Marketing's flexibility makes it a good choice for a double major with Finance, Strategic Management, Entrepreneurial Management, or Operations Management.

 

 

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This is a two year full time programme which is divided into 6 trimesters. The students will undergo foundational courses of management theory and concepts in the first year and would specialize in marketing in the three trimesters of second year. The objectives of this programme are to increase the knowledge and enhance the skills of those working in the field of marketing, advertising, public relations etc. The goal is to develop increased sophistication relative to marketing decisions, and prepare students to be life-long learners and successful professionals.

 

The purpose of an organization is to create and retain customers. This can ensure long term profitability and growth. Marketing is the business function which is directly charged with this strategic task of customer creation and customer retention.

 

CIM, through its bouquet of compulsory and optional courses continuously keeps its offerings in tune with emerging market dynamics both in India and abroad. Stress is laid on developing sound conceptual base, honing decision making skills and taking reality checks on the class room inputs through live filed projects. A combination of full-time faculty and visiting faculty drawn from industry and business is deployed to deliver this pedagogy.

 

                        

 

Contact us

    Christ Institute of Management (CIM)
    30 Valor Court, At Post: Dasve Lavasa,
    Taluka: Mulshi
    Pune 412112, Maharashtra.
    Ph.No : 1800-123-2009
    Mob No : 1800-123-2009
    Email : mail@cimlavasa.in

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